Accelerating Business Growth and Revenue: The Impact of Digital Transformation and SAP BRIM Services

To fully appreciate digital transformation and why is it important for your business today, you need to understand how it is influencing & transforming your industry! Whether it’s about engaging with your customers smartly or innovating the workforce with new opportunities, digital transformation is being considered the best investment, for long-term business value.

As per recent studies – worldwide spending on the technologies and services that empower digital transformation will cross $2 trillion by the year 2022, with companies allocating 10% of their total revenue to enhance their digital strategies. This clearly signifies that digital transformation is becoming a fundamental aspect in growing a business. It is estimated that this year, hardware and services will account for more than 75% of all digital transformation spend.

Irrespective of what a company’s vision for future is, digital transformation has become an integral part of all the growing businesses today. An effective strategy can create new competencies by take advantage of existing and upcoming opportunities in latest technologies and also speed up the entire process.

What is Digital Transformation?

Integrating digital technology in all the areas of your business to mostly change the way you deal with your customers in terms of delivery, operations, experience, business models etc. is what digital transformation is all about. It helps you in finding new ways to deliver desired outcomes, generate revenue and increase the efficiency by using innovative and advanced technologies.

Catalyst for Growth: How Digital Transformation Propels Business Success

Learn how you can digitally transform your business models, processes, and the way your company deal with digital economy.

  1. Innovative business models – Whether big or small, working on innovative business model and digitally transforming it should be a priority for every business owner.
  2. New ways of working – With digital transformation you get a lot to explore and a lot to learn, as it offers several new methods and technologies on which you can directly work and experience the difference.
  3. Redesign business processes – The latest digital processes improve customers experience, offerings and increases productivity by working on real-time and predictive insights.

 The Critical Importance of Embracing Digital Transformation for Every Business

It is perfectly said by Myles Leach – “The digitalisation of business processes has proven to bring competitive advantage to the organisations who exploit them. Significant productivity gains arise when users can seamlessly communicate with colleagues, customers and business partners anytime, via multiple channels, from anywhere in the world. What was once considered futuristic thinking is part of the mainstream today”

Digitally transforming your company can help your business in moving at a faster pace and can take you towards total transformation of your business. With this you can reach and gain customers from all horizons.

A few reasons why to opt digital transformation –

1. Security for your business –

Being a business owner, it must be a real task for you to manage and secure all data. This is not only complicated, but also requires severe enforcement around access, data compliance and protection from cyber-attacks. Sometimes, even the strictest security measures turn out to be useless if a disappointing network force you to leave for flexibility or faster speeds and choose some other place. Let your business be adaptive towards the digital transformative approach and you can easily achieve the business goals to keep your data secured.

2. Increases employee’s participation and makes them more effective –

Choosing Digital transformation functionalities can provide a valued opportunity for core business roles, like in finance and HR departments. You can now drop working on manual processes and automate key areas like payroll and focus wider business opportunities.

3. Reinforce business partnerships –

Digital transformation is one of the easiest ways to create and strengthen business relationships. As the demand from customer side is increasing, the competition among the industries has also increased. This has led companies to work in collaboration with suppliers and distributors, sub-contractors and specialised consultants, so that the productivity can be increased, and the demands and interest of the customers can be fulfilled. Digital transformation is very important to manage these partners which otherwise could be exhausting. The early you opt for a digital process for your company, the easy it would to handle the entire process.

Essentials of a successful Digital Transformation – 

Be ready to accept new technologies

If you think in practical terms, you might have to face technological concerns in digital transformation if your team is not updated with the latest technologies.

Be open to experiment and

While you carry out several operations, you will have several new doors opening to digitally transform your business. You should always be ready to grab any opportunity to experiment and expand your business.

Lead smartly

A vision being executed under strong leadership will surely bring success for any organisation.

Strategies wisely before you choose technology

After leadership, another important aspect is to put the best strategy in place and execute it through digital transformation.

Why exactly do companies need digital transformation, and how can SAP BRIM services help them navigate this transformative journey?

Staying Competitive in the Digital Age: Companies that embrace digital transformation gain a competitive edge by leveraging technology to streamline processes, improve efficiency, and enhance customer experiences. With SAP BRIM services, companies can optimize their revenue management processes, accelerate time-to-market for new products and services, and gain valuable insights into customer behavior and preferences.

Meeting Evolving Customer Expectations: Today’s customers expect seamless and personalized experiences across every touchpoint, from initial engagement to post-sale support. Digital transformation allows companies to meet these expectations by leveraging data and analytics to understand customer needs and preferences better. SAP BRIM solutions enable companies to deliver personalized pricing and packaging options, flexible billing and invoicing solutions, and real-time customer engagement capabilities, helping them build stronger and more loyal customer relationships.

Unlocking New Revenue Streams: Digital transformation opens up a world of opportunities for companies to explore new revenue streams and business models. SAP BRIM provide the flexibility and scalability companies need to monetize their digital offerings effectively, whether through subscription-based pricing models, usage-based billing, or value-added services.

Driving Operational Efficiency and Cost Savings: Manual and outdated processes can hinder a company’s ability to adapt to changing market conditions and customer demands. Digital transformation allows companies to automate repetitive tasks, streamline workflows, and eliminate inefficiencies, leading to significant cost savings and operational improvements. BRIM offer end-to-end revenue management solutions that integrate seamlessly with existing systems and processes, enabling companies to optimize their operations and drive sustainable growth.

Navigating Regulatory and Compliance Challenges: In today’s increasingly complex regulatory environment, companies must ensure compliance with a wide range of laws and regulations, from data privacy and security to taxation and accounting standards. BRIM offer robust compliance management features, including built-in controls, audit trails, and reporting capabilities, helping companies stay compliant and mitigate risk.

Based on a survey done on digital transformation by Constellation Research, 64% of respondents agreed to the fact that a great digital transformation strategy is essential to bring in profits for the organization. Going with the idea that only using latest technology would be enough to achieve the business goal for your organisation is not going to work. For or this, any business would need to have a well-planned strategy carried out by strong team. This will let you make the most out of this digital era by changing the way you deal with big and small challenges in the industry and allow you to think differently to bring out digital transformation into action.

While you have already chose to go on the path of digital transformation, you have to be ready for a few minor challenges including increased cost which is not going to be as high as you are thinking and will be worth each penny. With digital transformation you can fundamentally change the way your organisation work, and get things done more precisely and accurately!

Digital Transformation is no longer a choice but a necessity for companies looking to thrive in the digital age. By embracing SAP BRIM solutions by Acuiti Labs, companies can unlock new opportunities for growth, enhance customer experiences, drive operational efficiency, and stay ahead of the competition. With Acuiti Labs – right strategy and technology partner, your business can navigate the complexities of digital transformation and emerge stronger and more resilient than ever before.

Major Challenges faced by Postal Industries and how AcuitiPostal can help

Digitalization and technological advancements have led the Postal industry to change their traditional practices and adapt to the competition. The reasons for this shift are primarily extensive growth in the E-commerce industry & preference of the customers towards digital communication and paperless billing and invoices. Inevitably, the shift, along with its solutions, brought new challenges to the Postal Industry and we at Acuiti Labs have developed a one stop solution to tackle them-  AcuitiPostal

Major Disruptions in the Postal Industry:


  • E-Substitution and Digital Disruption: The rise of electronic alternatives to traditional mail, such as electronic billing and online communication, leads to e-substitution. Postal services must adapt their billing processes to account for the shift to digital platforms.
  • Parcel Pricing Complexity: The growth of e-commerce has increased parcel volumes, requiring postal services to manage complex pricing structures based on factors like size, weight, destination, and delivery speed.
  • Diverse Service Offerings: Postal services offer a variety of services beyond traditional mail, including parcel delivery, express services, and logistics solutions. Billing for these diverse services with different pricing models can be complex.
  • Technology Integration: The integration of new billing technologies, such as electronic invoicing systems, automated billing processes, and secure payment gateways, requires significant investment and adaptability from postal services.
  • Customer Billing Preferences: Addressing the diverse preferences of customers regarding billing methods (e.g., paper vs. electronic invoices) and payment options requires flexibility and customization in billing systems.
  • Customer Communication and Education: Communicating billing changes effectively and educating customers about new billing methods or pricing structures is essential to maintain customer satisfaction and transparency.

In the agile market today, it has become crucial for the postal industry to move past these hurdles to ensure market sustainability. These problems can be addressed by enabling digitalization and adopting technological expertise. Practices such as E-billing, subscription offers, efficient pricing mechanics, etc. could prove to be the game changers for the postal industries. Tackling these disruptions will help the businesses adapt to the new trends and streamline their business practice in a way that favors the business and customers.

Here is when AcuitPostal- a BRIM accelerator designed by AcuitiLabs comes into action.

AcuitiPostal- At a Glance:

Built on BRIM technology, AcuitiPostal is a product dedicated solely for the Postal Industry to cater to its various necessities may it be operational excellence, launching new services or enhancing the customer experience. AcuitiPostal helps the businesses in the Postal industry to deal with disruptions that they are facing currently.

Transforming postal ops with AcuitPostal for business growth and customer delight:

  • Capitalize on evolving market opportunities by instantly changing client prices and partner revenue sharing models: It’s evident for the client prices to change with respect to the changing operational costs. AcuitiPostal enables the businesses to swiftly adapt to the situation and change the price while also being competitive in the market.
  • Introduce customer-focused subscription offers that set you apart from your competitors. With AcuitiPostal, businesses can enable subscription offers that are structured according to the customers’ needs and demands.
  • Increase efficiency to integrate the quote-to-cash process and offer low TCO (total cost of ownership).
  • Increase visibility from customer management to revenue recognition.
  • Electronic documentation: Since AcuitiPostal is a BRIM accelerator, it provides paperless solutions and enables the postal industry businesses to provide E-billing solutions hence enabling a practice of electronic documentation. Electronic documentation has become very useful for the businesses in the postal industry due to the ease of customs clearance.

BRIM Capabilities:

 The billing software, BRIM effectively maps usage-based or recurring pricing modules for personalized offers and the possibility of real-time pricing. With BRIM at its core, AcuitiPostal can help the business of the postal industry to reduce underbilling and adapt to the way customers use the services. The business can be assisted in being at the forefront of the competition by offering prices that are attractive and reach the customers faster. BRIM also helps businesses in transforming the business model as a result of its flexible invoicing process.

At Acuiti Labs, we strive to make business practices faster, simpler and more efficient. We help you achieve the competitive advantage you need for your business to set yourself apart with our various industry specific efforts. AcuitiPostal is one such effort with an intent to revolutionize the Postal Industry. 

Make the best of AcuitiPostal– A BRIM accelerator by Acuiti Labs now!

Next Level SAP Innovations for Industries: Paving the Way for Future Growth

Describing SAP as one of the most intelligent and simplified technologies of the decade would not be incorrect, as it is a cutting-edge technology of the new age. From digitally transforming a lot of businesses to giving them an entirely new face for their customers, SAP has truly been a technology that has changed the business game for many in the past years.

Many businesses involved in big data spaces are eager to understand and grab upon the next set of SAP Innovations and the latest technology trends. Measures to achieve the organisation’s bigger goals, transforming and redefining business strategies to offer significantly better customer experience, and focusing on the latest trends to remain ahead of the competitors are a few points that every business promises to follow. When it comes to improving their business and keeping up with the latest technology trends, businesses are doing the same

Another thing that remains static, is the focus on innovation. These innovations could be in the form of anything like launching a new product, or a solution, or it could also be a service.  When businesses prioritize innovation, they can flourish, grow, and evolve rapidly. This is where SAP’s latest technology trends can be of great assistance.

Role of SAP Innovations to Fulfill Customer Demands

As customers’ expectations continue to evolve, businesses find themselves in a highly competitive virtual world. To solve complex business problems and bring your company’s vision to life, SAP’s innovative solutions can be of great help. Many businesses have already achieved significant goals through unique and cutting-edge software innovations from SAP. Now, it’s your turn to collaborate with SAP to provide a unique experience to your customers, from discovery to delivery.

Industries that have been benefited with SAP innovations.

SAP’s latest tech trends and innovations had already helped many organizations in bringing their vision to life and transformed the way they use to deal with their business problems.

1. Health Care

The American Society of Clinical Oncology is shaping the future of cancer care by providing individualised solution. With the help of big data stored in the cloud, people can easily access it and use it to create personalised evidence-based treatment plans which will further result in better patient care.

2. Agriculture

In agriculture, ‘Stara’ – which is a farm equipment manufacturer is reimagining its ecosystem and fundamentally changing its business models with the exceptional solutions by SAP that are helping to digitally connect ‘the internet of things across people, plants and machines. These innovations are helping the company realise its goals in a better way.

3. Transportation

Trenitalia, a high-speed rail company is using a tailored, dynamic magnets management SAP solution that harnesses the internet of things to analyse censored data from trains in real-time. Now customers enjoy better service and the company is saving 8-10% cost annually

4. Retail

A retailer company, Tata CLiQ launched the first of its kind ‘phygital’ marketplace with SAP Hybris Solution to combine the Physical and Digital world. Now, the customers are enjoying seamless omnichannel shopping experience that is personalized so that they feel special every time they visit or buy from here.

5. Entertainment:

Cirque du Soleil, has revolutionized its fan experience by investing in an interactive mobile app. This app is creating a more impressive fan experience.

Make your innovations real with SAP innovative solutions. Now, it is your turn to best utilize these and let your business bloom. Bring your concepts to life with high value, individualised solutions built by SAP experts.

SAP Tech Trends that you should know about

1. Big Data

Big Data is the huge collaborated data that we deal with almost every day in our lives. This data keeps flowing and moving from one computer to another computer or devices like mobile or machine sensors. With the use of the right big data tools, your organization can easily manage, store, and analyse this data and get valuable insights that were earlier impossible to imagine.

Big Data can play a vital role in transforming the decision-making ability of you your business with the help of technologies like in-memory data management, analytics, artificial intelligence (AI), and machine learning. Big data solutions for SAP can easily manage your various data landscape – across data warehouses, data lakes, and databases – with perfect to use on-premise and Big Data cloud solutions.

With the use of SAP HANA, you can easily transform the way you deal with the business challenges and get the responsiveness and processing power to make the most out of new opportunities.

2. Machine Learning

Machine learning is a smart technology that educates the computers to perform tasks in a desired way through learning from data – instead of getting it done to explicit programming.

Through the collaboration done with top universities in the world, SAP is all set to explore the more futuristic choices of machine learning and expand the technology for businesses. This collaboration will help SAP in focusing on a lot of different machine learning research topics and work on resolving open AI challenges in various industries.

3. Cloud Computing

Cloud computing can be simply defined as the process of delivering the applications, platforms, data storage, operating systems, and other computing resources over the Internet instead of doing it over on-premise infrastructure.

Businesses like yours can be benefited by choosing the cloud solution as by doing so you don’t need to make direct investments in hardware or IT staff, but get a subscription to the computing resource based on your requirement and pay the amount only for what you use.

These are three main SAP innovations cloud deployment options from which you can choose the best fit for your business requirement – public, private, or hybrid cloud. SAP promises to provide the most secure cloud platform that is maintained with the highest quality standards so that your data is safest.

4. Internet of Things

The Internet of Things can be defined as a network of physical objects like vehicles, objects, machines, home appliances etc. that use sensors & APIs to connect and exchange data over the Internet.

5. Blockchain

Unlock the potential to revolutionize the way your business currently operates with Blockchain technology. Blockchain is based on distributed ledger technology, which securely records information across a peer-to-peer network. Join SAP Blockchain group and stay ahead of the competition. Easy communicating and networking with peers, staying updated with the latest industry trends and knowledge from speakers and SAP experts are a few best advantages that any business will be able to take while using Blockchain.

6. Digital Transformation

A fundamental rethinking of customer experience, business models, and operations is what digital transformation is all about. Any business that chooses digital transformation automatically chooses new ways to deliver value to the customers, generate better revenue, and improve efficiency.

Now or later, every business will eventually have to opt for digital transformation. A few businesses are under pressure to go for digital transformation and built a strong clientele, while there are others that are looking forward to it and moving ahead slowly. Are you among those businesses  that are looking for business transformation?


Customer Satisfaction should always be the primary goal for businesses -

For businesses that prioritize growth and refuse to compromise on the quality of their services or products, customer satisfaction will always remain the primary focus. The market will be dominated by businesses that will understand the customer requirements better than ever before and offer them exactly what they need, even before they know they need that.

Driving growth with SAP subscription based business models

In today’s digital economy, many businesses are shifting towards subscription-based models to offer their products and services.  Whether you sell products or services, subscription billing makes it feasible for your customers to make choices based on their convenience and budget thus allowing them to utilize your services in a much better way. One of the greatest benefits of choosing Subscription billing for your business is the ease that it gives to the customers so that they do not have any trouble in coming to a decision of what to buy when to buy and how are they going to manage the budget for it. Well, when your customer buys any of your service or product and go for a subscription-based plan, they will have a choice of paying through a recurring payment method which is the most feasible and budgeted way to own anything that they are looking for.

With its robust features and capabilities, SAP Subscription Billing Services helps businesses streamline their billing processes, enhance customer experience, and drive revenue growth. 

Why SAP Subscription Billing?

One of the greatest advantages of choosing SAP Subscription Billing solution for your business is the effectiveness with which it handles the entire billing and invoicing process for your customers. This billing solution is crafted to grow your business in all directions and provide a simplified, automated approach to billing and ordering processes. It can successfully handle your customer’s end-to-end subscription billing life cycle which makes it the most commonly used subscription billing platform today that is transparent, effective, customer-friendly, and economical all at the same time.

Following are a few reasons why you should get rid of the traditional way of creating and sending manual bills and invoices to your customers and opt for the innovative way through SAP Subscription billing: 

Subscription Billing

Meet the needs of the outcome economy with the advanced subscription billing solution likes the one offered by SAP that allows you to plan, innovate, and adapt your business model with speed and agility.  

The market is constantly evolving, and staying up-to-date with the latest trends is crucial to remaining competitive. Here are the top 5 benefits of SAP subscription billing that make it the perfect solution for businesses:

  1. Deliver Exceptional and Accurate Results to your customers

Most customers prioritize accuracy and perfection when deciding to purchase a product or service. By utilizing SAP subscription billing, your business can enhance customer satisfaction and retention through the implementation of a dependable and automated order-to-cash process.

Give your business the capability to deliver superior results to your valuable end customers by choosing the SAP Subscription Billing option and integrating it into your current billing and invoicing system. Most businesses have already integrated this into their existing billing system and are significantly delivering better and more accurate results along with great customer satisfaction. 

  1. Helps in creating new business model

Subscription billing is all about offering the flexibility of getting a service or product on a subscription basis and to pay for it accordingly. As technology is growing and  evolving at a faster pace, most customers are inclined towards taking the subscription for the required time instead of completely owning it and this is only going to increase in the coming years. 

  1. Streamline Sales and Billing

Faster delivery and more effective experience for your customers with SAP subscription Billing! It simplifies and harmonizes sales and payment processes in a way that the entire flow turns out to be seamless and  time-saving. Automation and streamlining of the billing and invoicing process not only saves your customers time but also gives them the flexibility to understand the complete flow. Preciseness, accuracy, and timely delivery are a few attributes every customer looks for in the product or service they are buying.  

The desire of customers for personalized experiences is rapidly increasing over time. In the upcoming years, it will be crucial for businesses to thoroughly analyze customer requirements and develop a plan that is fully aligned with their needs.

  1. Rapid Innovations and Continuous Evolution

Change the way you deal with the billing and invoicing process in your organization and start enhancing your business with one of the most efficient and fastest-growing business models – ‘The SAP Subscription-based Billing Model’. Get the privilege of delivering the right mix of subscriptions, charge based on the usage and periodic fees and enable product bundling and service bundling to create personalised offers for your customers.   

SAP Subscription billing allows your business to remain upgraded with the latest billing tools and tactics and provides your customers with the most updated version of the billing system. This not only retains your old customers for your business but also builds trust for the new customers to come on board and experience the best billing and invoicing that you are going to offer to them.  

  1. Simple yet effective order-to-cash cycles for consistent growth

Get the feasibility of creating and editing orders instantly as and when required with the right mix of subscription services and products. Also, you can easily automate order fulfilment processes throughout the different systems. Easily monitor all the order arrangements, right from the initial stage to the activation of the subscriptions. Customers have become too smart and are continually evolving with every passing year.  

In current times, customers believe and follow the mantra – “The simpler, the better.” Businesses are looking for simple yet very effective systems to deal with their billing requirements. And this is the reason a lot of emphasis is being given to the SAP Subscription Billing system. This is the complete package for modern-day billing and will surely be the best choice to deliver complete customer satisfaction efficiently. 

Agile billing system – An added advantage to Enhance customer experiences

SAP Subscription billing is an agile billing system that gives an added advantage of improving the overall experience of your customers. We cannot ignore the fact that the billing solution of any business is highly responsible to provide a rich opportunity in delivering a positive customer experience and gather valuable insight. According to a new Forrester study, billing and revenue management solutions are the basic requirements to project digital transformation and superior customer experience. In its report “Transform Your Business To Deliver Superior Customer Outcomes With An Agile Billing Solution, an October 2018 commissioned study conducted by Forrester Consulting on behalf of SAP,” Forrester has clearly explained how most of the organizations are planning to move away from highly customized, on-premise billing systems to modern SaaS billing and revenue management platforms. This study provides invaluable insight into: 

  • Why the market is tipping towards Subscription billing solutions 
  • How Subscription billing solutions help you build better customer connections and deliver superior outcomes. 
  • Why billing needs to be a part of your overall customer experience strategy 

Why Choose Acuiti Labs for SAP Subscription Billing?

Acuiti Labs is a UK-based organization and an SAP Silver partner offering a wide range of SAP solutions to its clients from around the Globe. Among these solutions is the SAP subscription billing solution, which is designed to help businesses streamline their billing processes and improve customer satisfaction. By leveraging this solution, businesses can automate their billing processes, reduce errors, and gain greater visibility into their revenue streams. Acuiti Labs is committed to helping businesses achieve their goals by providing them with the latest SAP solutions and exceptional service.

Industry Experience: We have vast experience working with clients from various industries including telecommunications, media, utilities, and more. Our industry-specific knowledge and customizable products allow us to tailor SAP Subscription Billing Services to meet your business’s unique needs and requirements. 

Proven Track Record: Acuiti Labs has an impressive history of delivering successful implementations and satisfying clients. Our expertise and the positive outcomes we have achieved for other organizations can be demonstrated through references and case studies.

End-to-End Solution: The SAP Subscription Billing solution offered at Acuiti Labs is flexible and can meet changing business needs with speed, and agility.  

Customization and Flexibility: No matter how big or small your business is, Acuiti Labs can provide a complete billing solution based on your requirement. The solutions offered here  are personalized for individual user, enabling companies to successfully build, maintain and promote customer loyalty.

By choosing Acuiti Labs as your partner for SAP Subscription Billing Services, you can be assured that you are collaborating with a proficient and well-experienced team. We can assist you in efficiently implementing and optimizing SAP BRIM solutions to simplify your subscription billing processes  

Contact us to learn more about one of the most scalable solutions for a subscription-based business model that can easily be integrated with other Cloud solutions such as SAP Sales Cloud. Acuiti Labs can also help your business by providing other sap solutions like SAP BRIM, SAP Sales Cloud, SAP Commissions and more. Explore the website to have a proper understanding of the services and solutions offered here. 

Consume-to-Cash process Transformation for High-Volume Businesses

How can Acuiti Labs streamline the billing process for your business?

The growing competition has led businesses to think innovative and push the boundaries to stand distinct in the crowd. To remain a step ahead when it comes to product commoditization, rapidly increasing competition, declining margins, monitoring pressures, and most importantly demanding customers with unique requirements, have led many companies from various industries to redesign and rethink about their business models. Businesses are not only thinking to launch new and innovative services and products, but they are also topping them up with various customer-friendly add-ons that make the service more flexible.

The businesses that are primarily opting for a change in their business models are from various industries like telecommunications, media, high-tech, transportation, logistics, utilities, and financial services. The widespread and globally adopted internet and mobile network services has bought a huge change in the way we use to look at the businesses and services a couple of decades back. The smart mobile devices and faster internet services and deployment of machine-to-machine telecommunications has unleashed a different and an all-new era when it comes to creative services.

Why Consume-to-cash process is important for businesses today?

To match up with the latest business trends and address growing opportunities, businesses have to face a lot of challenges when they look forward to launching any new service for their customers. It becomes yet more challenging when you are addressing a very large number of direct customers along with massive transactional management volumes in an ever more competitive high-cost and low-margin environment.

The greater task for businesses here is to maintain the diversity of and for the customers and take care of increasing the average revenue per customer. This is the reason why businesses like yours look for different ways of successfully identifying the most valuable customers and providing them with the services that seek at a price that will keep them coming back.

When it comes to back-end business software solutions, most of the companies typically opt for a customer relationship management (CRM) solution to help with centralizing the customer information, and an enterprise resource planning (ERP) software that assists in managing operational service processing and other financial processes.

Mostly these software solutions are developed to support the selling of products across several indirect channels, but these often miss out to resolve the challenges faced during the monetization of newly added services. To resolve such business challenges, businesses need a solution that can take care of business processes for service monetization. These processes are referred to as consume-to-cash processes in SAP.

SAP Solutions include –

  • The SAP® Convergent Charging application
  • The SAP Convergent Invoicing package
  • The SAP Customer Financial Management
SAP Solution

This package consists of the integrated SAP software solution for the consume-to-cash business process (as shown in the diagram below). This best-of-breed software offered by SAP can help businesses in simplifying complex ratings and streamline the billing processes. The SAP Software efficiently handles accounting, billing, payments, and collections; and enhances financial customer care for larger volumes of customers and transactions.

Choosing SAP Software can assist businesses in obtaining the consistency it requires to manage billing and payments from customers, as well as handle complex revenue sharing with upstream and downstream partners. It is a fact that SAP solutions are flexible way elements of the solutions and can be rapidly deployed within the organizations’ existing IT software landscape to add value where it is most required.

Business Process

Streamline the Billing Process for your business

Role of SAP Convergent Invoicing – The SAP Convergent Invoicing package helps businesses in pulling out information from different billing streams and separately rated events to combine all payments/orders into a single invoice for a consolidated view of the customer.

SAP Convergent Charging provides modular online balance management, that provides complete support in convergent account management for different types of payments like – prepaid accounts, post-paid accounts, or hybrid models.

With SAP Convergent Invoicing, any business can easily go for partnerships with third parties and upgrade new services effectively. For example, you can configure the software so that revenues shared with a specific third-party provider are only distributed to that provider if the end customer has actually paid the corresponding charges.

SAP Convergent Invoicing offers unique functionalities that allow businesses in defining flexible rules to automatically trigger discounts. This helps you initiate invoice-level discount programs and manage their details. For example, the applicable discounts and offers could be calculated and applied to invoices when complete charges surpass a certainly defined threshold value or when the subtotal within certain customer services or products exceeds a defined limit.

Business Benefits of Choosing Consume-to-cash Process –

  • Helps businesses in accelerating time to market for fresh services and cross-promotional bundles by allowing them to keep pricing entirely under their control
  • Offers reduced operational costs by combining different pricing systems, automating routine tasks in the credit and collections processes, enhancing staff workload, and reducing the overall number of invoices that a business generates.
  • Adapting the consume-to-cash process helps businesses in offering customized promotions and personalized customer experience. The customers get an invoice that clearly displays all charges on a single, easy-to-understand invoice that enhances customer satisfaction.
  • Reduced risk because there will be complete transparency about the credit and collections history of new and existing customer

Key Features:

Following are the key features of choosing Consume-to-Cash for your business

  • Real-time charging – Consume-to-cash offers real-time online charging for pricing. It allows businesses in packaging required services, automate the partner settlement calculations based on the requirement, and offer the customers more flexibility in real-time account-balance management controls.
  • Single billing / Single Invoicing as an output – Helps businesses in producing and providing single bills to the customer by combining multiple, high-volume billing streams into a single bill with one accounting document.
  • Effective financial management for the customers – This allows businesses in dealing effectively with customers when it comes to various financial concerns effectively.

Consume-to-cash Process Transformation and Optimization by Acuiti Labs

Businesses, especially the ones that are dealing with huge volumes, have started to understand that to prepare for the technological innovations of the future, they need to align their business processes in the best way possible today. Acuiti Labs helps businesses with SAP software and services so that they achieve best-of-breed functionality and can successfully align the entire consume-to-cash process for themselves – right from online rating and charging to convergent billing, and invoicing, and collections.

When you choose Acuiti Labs and support your consume-to-cash business process with the SAP software that we offer, your business process becomes more flexible to react rapidly and adapt appropriately to tomorrow’s market demands, even if in complex business scenarios.


Benefits of Switching from Manual Billing to Automated Billing. Why Choose SAP BRIM for Billing Automation?

Automated billing software not only helps businesses in streamlining their invoicing process, but it eliminates errors that manual billing causes and helps in deriving valuable business insights that you can leverage for your overall growth.

Handling larger volumes of recurring customers through a manual billing process can be tedious, time-consuming, and might require extra resources. The manual billing process is also susceptible to inaccuracies and is not quite recommended for businesses handling a large volume of data to avoid errors. When a business offers subscription-based services, the processes including billing, invoicing, payments, and revenue recognition are almost impossible if are being carried out manually.

Businesses that offer usage-based or subscription-based services should definitely choose to go with recurring billing software to update and automate their billing systems. This will not only streamline the complete billing procedure but will also fully eradicate the probability of manual errors.

A lot of subscription-based businesses are already leveraging the benefits of their shift from manual billing to fully automated billing software. And it is certainly important and recommended for all the businesses dealing with a large volume of customer data that are still using the conventional billing software.

The points below may help you to clearly understand the importance of automated billing software  

1. Saves additional time and effort:

You lose a lot of time and effort if you look at each customer manually to determine its subscription plan and deploy its bill accordingly. Manual billing can further complicate the process for you and your customers when there is some change in the existing plans where you will have to track each new add-on, product removal, and customer update manually. In simple terms, working with more customers and continuing to use the manual invoicing system is not practical. 

An automated billing software saves you precious time that you spend needlessly sending bills to customers and collecting payments on a recurring basis. Billing automation is the best option to go within these modern times. When you use this, you put instructions in place in advance and save your billing team a great deal of time and effort. 

When you opt for an automated, self-serve system for your company’s billing requirements, you provide your customers the freedom of altering their preferences whenever they wish to. They can review their bills and make the payments themselves, saving your team time and effort. 

2. Improve accuracy and eliminate errors

Recurring manual billing and invoicing processes increase the risk of human error and can result in several errors and inaccuracies in customers’ invoices. The more repetitive the manual activities are, the greater will be the risk of inaccuracies in the end results. Aside from the fact that errors are expensive, there are also long-term costs associated with declined customer satisfaction. 

With the billing automation process, customer information or subscription plans are required to be entered into the system only once. This means that any time you update a new subscription, the information will always be accurate every time a customer is billed, no matter what number of customers you are serving. 

Automation is about being able to drive and grow your business with confidence. 

3. Improved understanding of the Major Subscription measures.

Each business must have a complete understanding of what is going on behind the scenes and what the data suggests. For SaaS (Software as a Service) and other subscription-based businesses, access to relevant reports is a critical component in monitoring business health. 

The reporting features offered in the automated billing system can provide you with significant business information to project future revenues. You get to access reports that allow you to see what’s working and what isn’t and quickly fix it. This will assist businesses in making informed strategic decisions going forward. 

4. Automated billing system can simplify the way payment collection is done.

Payment collection is easy when you use a modern recurring billing software like SAP BRIM. This is because it automates the entire invoicing and collections process for your business. It also helps small and large businesses in identifying and flagging customers that have due payments and sends out past due notices automatically. Once you start using a system that automates these processes, you will immediately get an idea about the customers’ payments that have not been received, so you can easily identify which clients you need to pay attention to. 

Using traditional billing solutions can make it difficult for your company in handling partial payments and payments in various currencies. Tracking partially outstanding payments and converting international payments to your local currency will take up your time and energy if the number of customers you are handling is huge. Automated billing software like SAP BRIM can automate similar activities, saving your significant time and efforts and making payment collection a hassle-free task for you. 

5. Improved relationships with customers.

Easy access to client accounts resulted in a better understanding of client behaviour, which resulted in the identification of turnover risks. 

Recurring or r automated billing software is much more advanced, sending automated email notifications to the customers once payments are received, which is yet another way to that adds to your relationship with your customer. 

No matter how much money a bill is for customers still enjoy receiving this little thank you from your company. As a matter of fact, a simple ‘Thank you’ note can increase your chances of being paid more. 

6. Offers Improved security

Automated billing adds an extra layer of security and where certain tasks could only be allowed to certain people within the organization. When an automated billing system is used, it gives you total control over who can do what on your billing platform. 

Most businesses have security as one of the major concern when looking for an automated billing system. SAP BRIM solution for Billing automation assures safety for its customers and is the best choice to go with if looking for an automated invoicing billing system. 

SAP BRIM for Billing Automation:

Below are SAP BRIM advantages of the on-premise solution –

 SAP BRIM advantages of the on-premise solution

Conclusion –

Manual billing processes are comparatively slow, inaccurate, and prone to errors, and they do not offer the agility needed to innovate and compete. In order to position your large-scale business that offers subscription or usage-based services and succeed in this increasingly competitive landscape, having an automated billing system is crucial. Automated billing software is an often-overlooked component of a complete digital transformation. And unfortunately, a lot of businesses do not think of improving their billing procedure until some of their pain points have already appeared. But, as a business, it is important for you to maintain a healthy cash flow and keep your business performing at its best in terms of efficiency, security, and customer satisfaction. Go for SAP BRIM automated invoicing system as it is an essential development for your organisation to grow.

Acuiti Labs can help you Switch from Manual Billing to Automated Billing 

Automated billing increases accuracy and reduces costs. With an automated billing system, you can save time and streamline your billing process. Acuiti Labs’ team of experts can help you make the transition from manual billing to automated billing with ease, providing direct support for all questions and issues as well as recommendations for upgrades or new systems.  

How can we help?

  1. Assessment and Analysis: Acuiti Labs can conduct a thorough assessment of your current billing process to identify areas for improvement and determine the best approach for automating your billing process. We customize the process to fit your business needs, implementing any necessary changes to ensure high-quality oversight throughout the process. 
  2. Implementation: Let Acuiti Labs implement a comprehensive, automated billing system that is tailored to your specific business needs. It can include configuring the software, integrating it with other systems, and training your staff on how to use it. 
  3. Customization: Acuiti Labs can customize the automated billing system to meet your unique business requirements. This can include customizing the user interface, adding new features and functionalities, and integrating with other systems. 
  4. Integration: Acuiti Labs can help to integrate the automated billing system with other systems, such as SAP, Oracle, or Microsoft Dynamics, and integrate with third-party systems. This can help to ensure that your billing process is seamlessly integrated with your other business processes and systems. 
  5. Ongoing Support: Once you have your automated billing system in place, Acuiti Labs can provide ongoing support and maintenance for your automated billing system, helping to ensure that it runs smoothly and that any issues are quickly resolved when they do emerge. Our team of experts is available to discuss options and answer questions, so you can be sure you’re getting the most out of your billing system. 

Overall, Acuiti Labs can make the transition from manual to automated billing smooth and efficient, and with minimal disruptions to your business. With its expertise in billing automation, Acuiti Labs can ensure that your new billing system is effective, and it is tailored to fit your specific needs. 

SAP BRIM Application Management Services for your business, just the way you want it!

Acuiti Labs’ full Implementation and Management support for your BRIM system allows your team to leverage the maximum potential of your SAP solutions. 

Let your team focus more on strategic and essential activities. Give your IT team the advantage of accessing on-demand SAP support in different functional and technical areas depending on your requirements. Services are easy to work with, easy to access, and always available. 

Why Choose a Dedicated SAP AMS Service Provider for your Business?

Enables businesses to be more Strategic and Focused 

Get benefits from strategic & focused methods that can drive more value from your existing SAP system. Customized SAP BRIM Application Management Services can free up your internal IT resources and allow your team and business to leverage the full potential of your SAP system.

Helps in meeting business goals with custom AMS Solutions

AMS Partners, help you remain updated with changing IT needs. They can work together in describing right-sized and right-shored delivery models based on the specific requirement of your business. 

Continuous Assistance for Your SAP Applications

Businesses that choose a dedicated SAP AMS partner get expert SAP assistance on-demand, in any functional or technical area, without extra effort. Services are easy to access, easy to work with, and always available.

Advantages of Exclusive SAP BRIM AMS Services 

Below listed are some of the major advantages that are offered to you when you choose SAP BRIM Application Management Services from Acuiti Labs:

  • Allows your employees to focus on internal projects and take care of other priority tasks.
  • Reduces cost of operation with the help of a hybrid delivery model and flexible support model.
  • The benefit of leveraging best-practice methodologies designed by SAP BRIM knowledgeable experts.
  • You do not have to worry about resource availability while you use SAP Application Management Services.
  • SAP AMS gives your business the flexibility to scale up and down as it grows. Avoid hiring delays and the charges associated with the frequent shift in the workforce.
  • Strategic SAP consulting and operational SAP application management from a single source.
  • Use resources as and when you need them without paying anything extra.
  • Help businesses in cutting the infrastructural cost for the team.
  • Complete support with high resource requirements to ensure 24/7 in-house operation

Why SAP BRIM AMS Services is unique and offer a world-class experience?

Acuiti Labs’ team of SAP Experts comes with vast industry knowledge and experience providing complete assurance of utilizing your SAP Landscape in the best and most optimized manner. 

Our SAP BRIM Based Administration Services include: 

  • Monitoring and maintenance of your SAP Landscape.
  • Storage space monitoring and Expansion as required.
  • User management.
  • Managing safety and security of Apps.
  • Upgrade and Migration to SAP S/4 HANA.

Below are a few reasons you should right away go with our AMS Services

  • We offer AMS Support irrespective of location, industry, and size of the organization.
  • We are flexible and utilize different support models (shared or dedicated).
  • We have the expertise to offer the best in market support for CC, CI, FICA, SOM, etc. with the help of our knowledgeable and experienced team of SAP Experts.
  • Our flexible pricing models fit both small and large enterprises.
  • Right from development, to upgrade, to maintenance, of your SAP Landscape, we do it all.

Our SAP AMS Support Models

Dedicated support model  

This support model can help your business with an effective transition of SAP business systems into a competent managed services model, letting your business focus on what really matters for your growth and success. Our agenda takes full responsibility of your application life cycle with the flexibility and affordability you would want from your AMS partner. 

Shared support model

There could be times when businesses might struggle with the availability of skilled and adequate number resources or do not have a sufficient budget. Acuiti Labs’ AMS Shared support model brings predictable value that leverages best-in-class strategies, processes, templates, and reporting framework. Our shared support model features a centralized pool of talented, experienced, and knowledgeable SAP Experts who can help you in maintaining, enhancing, and managing your SAP BRIM system with complete flexibility.

Why Choose Acuiti Labs?

Choose us for SAP Application Management Services for your BRIM System, because our SAP BRIM AMS Services offers a full range of industry-leading services with complete transparency and reduced costs. We have a proven methodology designed to take care of your business’ application management services.  

Our models cover application, technical and functional support for Application Maintenance and other support services. Our highly knowledgeable SAP Certified experts make us the perfect partner when it comes to delivering maintenance and support services for your business. 


Our process allows business to combine all their different data and processes into a single tool. This eliminates extra work which is associated with manual data entry, multiple database usage, and other unwanted and time-consuming aspects that help keep your BRIM system up and running.

For more details, visit now –

Usage-Based Billing: What Businesses need to know

The marketplace is evolving rapidly, and businesses are leaving no stone unturned to remain ahead of their competition. Usage-based billing is playing a key role in transforming many businesses that have already started leveraging its benefits. Offering precise, customized, and responsive services to your customers can be a game-changer especially when it comes to the pricing and billing options you are offering to your customers.

A lot of companies are rapidly moving towards adopting and utilizing the usage/ consumption-based billing model to meet the demand of their customers. It introduces a pricing model that can attract a wide range of customers, irrespective of their product line or where a business stands in terms of its growth.

Why Usage-based Billing?

Why is usage-based billing becoming imperative, and why are SaaS companies increasingly adopting a usage-based revenue model? The honest answer to this question is – the benefits it offers to its customers. It opens a wider customer base for business and is a sort of win-win for both customers and the companies. SAP BRIM is a new-age solution to choose usage-billing option for your business.

In simple words, it allows your customers to enjoy the much-needed flexibility when it comes to their budgets; and at the same time, you are also holding themselves responsible for how much they end up using your product.

Business benefits of choosing Usage-based Billing 

Usage-based pricing does not have straightforward and accurate price offerings for its customers like flat-rate billing, etc., but it does come with a lot of business benefits. Here is the list –

1. Allows the customer to start at a low cost, minimizing friction.

2. Directly links the price paid with the value received.

3. Allows more users to access the product within an account, making the software more ubiquitous and seeding new use cases.

4. Provides businesses with the agility to anticipate, in the future, the requirements of their customers.

5. While the usage is being metered, businesses can easily track and analyze usage data for the product or service.

6. Provide the customers with options/choices that are aligned with their perceived value of any product or service.

7. On-demand product availability that attracts more potential customers

8. Get the flexibility to offer different combinations of services to increase revenue streams.

9. Overall, it is flexible, easy to use, and comes with several customer benefits.

Why Usage-based billing is even better than a One-time sales or Subscription Model?

There are three types of monetization models that businesses generally follow –

  • one-time
  • subscription
  • consumption/usage

Out of the three models mentioned above, the consumption or usage-based model comes with the widest range of monetization options. The one-time sale option provides exactly what the name says (a one-time purchase/transaction), on the other hand, the subscription model offers a fixed recurring rate irrespective of what is or is not used. But the consumption model or usage-based billing model is the most feasible of all the options and can work for a variety of different options, thus significantly increasing the number of offerings available for the customers and helping businesses in reaching maximum revenue numbers.

When the fixed-rate subscriptions are combined with flexible usage-based pricing, it results in the form of a consumption or usage-based model. This model allows the business to take advantage of a recurring fee and provides them a special ability with the help which they can charge for overages and increase revenue while any product or service is being used or consumed.

Minimize Business challenges with a usage-based model

To take full benefits of the usage-based model, it is important to work on the most common roadblocks that businesses might face in strategizing, GTM, and finance. Here are a few questions in each category that any business should understand to fully leverage the advantage of the usage-based model –

Strategy & Pricing:

– Is usage-based pricing the right revenue model for us?

– Did we pick the right usage-based value metric?

– What if customers do not like paying based on usage?

– How do we handle overages?

GTM Strategy

– What should be the role of self-service, sales, and customer success?

– How do we navigate sales comp?

– How do we grow adoption and usage?

Finance & Operations

– Is usage revenue valued differently than subscription?

– How do we handle billing?

– How do we handle financial planning with volatile revenue?

– How do we handle cash management and rev rec?

Choose a usage-based metric that meets the following criteria:

1. Value-based – Aligns with how customers derive value from your product and how they see success. Helps you communicate your unique product value.

2. Flexible – This allows the customer to choose and pay for their exact scope of usage. Helps overcome buying constraints and budget thresholds.

3. Scalable – Generates more, spends from a customer over time as they use more of the product. Revenue scales naturally with customer growth

4. Predictable – Provides billing and budget predictability for customers large and small.

5. Feasible – Possible for you to monitor, administer, and police with your customers. Tracks with your COGS so that you do not have consistently unprofitable customers.

What are the 5 Financial Metrics that businesses should mainly focus on –

  • Revenue
  • Remaining performance obligations (RPO)
  • Billings
  • Dollar-based net expansion
  • Active customer accounts

Major challenges of shifting to a usage-based billing model –

Shifting your business to usage-based billing comes with its own set of risks and difficulties – from how you execute it in your business subscription plans, to whether your customer is taking the change kindly or not. Here are a few major challenges that you as a business need to overcome to move successfully to a usage-based pricing model –

Picking the right pricing model for your business:

A simple way to understand whether the usage-based pricing is the correct model for your business is to contemplate your company costs; if this remains static irrespective of the number of customers using the service, then the usage-based billing model may not be the right fit for your business.

Therefore, usage-based billing is most suitable for businesses working on SaaS, cloud, and data. This is because of the higher costs generated by increased usage, and the comfort of metering such digital services.

Convincing your customers

While moving to a usage-based billing model, you might face some challenges from your customers, especially when you have started to charge them for a service that you once offered for free.

Now it is up to you, that’s how you convince your customers in understanding that this change is worthwhile, and they will be offered a lot of its benefits once they start using it. If you as a business fail to effectively articulate this, then your customers might not be okay with the shift. Your business might also experience an increase in customer churn. At this stage only you will be able to identify how effective your customer communications strategies are and also who are your loyal and trustworthy customers.

Predicting your revenues

You must be prepared for unpredictable revenues at the time you bill your customers if you are looking forward to implementing usage-based billing.

A lot of subscription-based businesses forecast their revenues on the basis of Monthly Recurring Revenue (MRR) but forecasting your revenue with a usage-based pricing model is a little more difficult. One thing that further complicates this is the variable cost of delivering the service; if your expenditure is bound to customer usage, then your associated costs will fluctuate with that usage too.

Billing your customers

Businesses need to have the best recurring billing system for collecting user consumption data and then further charging them timely and most importantly in a transparent way. Subscription businesses must be able to map and collate usage data from many different systems and sources, irrespective of their format, to track usage and apply the right pricing. This is where executing and integrating a robust charging and billing system is important. It helps in streamlining the payment processes and producing itemised invoices.


Usage-based pricing/business model is a very effective way to improve business performance. However, billing for a usage-based pricing model comes with a lot of difficulties too. This is where Acuiti Labs with its vast experience in ‘consume to cash’ can help the companies in transforming their business model.

Contact us to know how our technical expertise in SAP BRIM can be the right choice for your business?

The wait is over! AcuitiMobi is now available on SAP Store

The much-awaited Mobility as a Service (MaaS) application which will enable account-based travel instead of old school ticket-based travel – AcuitiMobi is now available on SAP Store!

Acuiti Labs is proud to announce the launch of its very new application AcuitiMobi. The primary aim of this new age, mobility as a service application is to enable account-based travel and to resolve critical challenges that commuters face while using public transport. Customers can register and easily plan and execute their journeys with this sophisticated application. It integrates various means of transport that an induvial use while travelling like train, car, bus, taxi, bike sharing, tram etc.

This is an on-demand solution for public transport users which works in real-time and offers complete flexibility to its customers. Being an account-based, customer-centric platform, it brings in a lot of options to make the entire journey hassle-free and allow commuters to plan and use the multi-modal transport seamlessly. It offers on-demand capability for individuals to buy entitlements, subscriptions and passes. Basically, providing complete support to a user while they choose different combination of transport to reach to their destination.

AcuitiMobi – Transforming public transport.

Change the way commuters use public transport with AcuitiMobi! There are several ways in which AcuitiMobi is transforming public transport for commuters.

Provide your commuters with an innovative way to use Public Transport while they use AcuitiMobi. The app comes with very simple navigation choices which can guide its users to choose the required multi-modal transport options as per their convenience and make their journeys efficient and enjoyable. It has everything that a user needs for an effortless & stress-free traveling experience. Right from the user’s travel plan to easy payment options, all this is included in AcuitiMobi app.

The primary purpose of this mobility as a service application by Acuiti Labs is to offer its customers account-based travel, with complete flexibility and payment options. This app will change the way people consume mobility by integrating all forms of transport, like taxi, trains, bike, etc. with the unique feature “pay-as-you-go” option!

Unique Combination of Mobility as a Service and SAP BRIM

While you choose AcuitiMobi, you get the freedom of choosing subscription-based or consumptions based billing options, hassle-free travelling experience and a comfortable journey while using public transportation. The combination of MaaS and SAP BRIM at Acuiti Labs opens several options for its customers. Acuiti Labs is an SAP Certified Silver Partner and offers accelerated implementation services for SAP BRIM, Subscription Billing, Entitlement management, and more. Our experience and competency in ‘mobility as a service’ market can help businesses that are looking for transformation and adoption of a new way of mobility by providing clear view and a complete road map to move ahead in the same direction.

Mobility as a Service and SAP BRIM

Customer benefits of using AcuitiMobi –

  • Account based travel rather than ticket based travel
  • Easy pre-book, subscription or consumption based ‘pay-as-you-go’ model
  • Provide smarter and efficient platform to use city transport.
  • Inbuilt features like smart route planning, personalized user-experience, flexible payment choices, and QR code integration.
  • It is based on S/4HANA BRIM technology, thus offering innovative way to use public transportation.
Checkout all the details about the app on SAP STORE

All that you need to know about SAP CPQ and its importance for businesses today

CPQ stands for Configure, Price, Quote. It is software designed to ease the complexities of the sales team by enabling it to generate quotes quickly and accurately for complex products. Each part of the abbreviation represents a key component of the modern sales process:

· Configure: Almost all businesses today are familiar with the old business mantra that says “The customer is the king” — Well, the same mantra is applicable for businesses to succeed even today. Customers’ demand has become specific, and they now expect products and services that can be tailored based on their specific requirements. The precise requirement of personalized products and services from the customers would keep the sales team on their toes to configure and offer custom packages. The sales reps will be responsible to manage and figure out which products and services should be bundled, whether these bundles need to be approved, and what will be the process for getting these bundles delivered to the end customers. This is when the – “Configure” from CPQ comes into the picture and helps your reps in simplifying any complexities and confusion that might occur during the process.

· Price: Being a business in the modern era, you cannot afford to go with the outdated option of the “one-size-fits-all” pricing model. This type of pricing model certainly cannot be followed for today’s customers and, is also not too realistic when it comes to SaaS sales. No matter your business deals with high-volume pricing, bundled pricing, or any other kind of pricing which would also include special discounts or offers, you will be dealing with an overwhelming number of facts and figures and you will have to keep a track of the same. Here, even the smallest miscalculation can cost you a valuable customer, which you as a business would never want. This option helps you in offering the right pricing model to the customers based on the required configuration already done.

· Quote: A quote that is being generated by the sales team must be clear and precise. Not only the quote should look professional, but it is also required to be clearer, and precise and must accurately show the price quoted to the customer by a representative during the sales cycle. Also, most of the time a quote needs to be accompanied by various other documents like SOW, Legal, and MSA to name a few. CPQ offers a fully configurable solution where all types of documents and templates can be generated and managed and can be used by the sales reps as and when they need them.

How does CPQ software work?

Using CPQ software allows your sales teams to address various challenges that are faced during different stages of the sales cycle. This is done through a combination of process automation, guided selling, and quote management.

When you decide to choose the CPQ tool along with subscription management software, you can easily automate the complete quote-to-cash process. The automation of the process is done by configuring rules for bulk discounts, approvals, customizations, and more. Whenever any sales process is initiated by a sales rep, CPQ plays an important role and ensures that the entire process is carried out within the specific set of rules that your business has decided and has established for pricing, discounting, and approvals, and so on. This determines that your sales team is even more agile and can perfectly streamline the entire sales cycle as per your customer’s requirements.

While you decide to choose SAP CPQ services from Acuiti Labs, you can easily bridge the gap between your front-end sales and back-office finance teams. CPQ can be called a sales tool, which is a lot more capable and is not very different from a customer relationship management (CRM) system. It comprises of various things like discounts, contract terms, and billing terms, which are considered closely related to an enterprise resource planning (ERP) solution. That is why, it was previously mentioned that CPQ is known for filling the gap that exists between CRM and ERP systems, thus allowing a higher degree of interdepartmental collaboration and making it possible to expand your stakeholder set.

Benefits of choosing SAP CPQ software for your business

There are several advantages of using SAP CPQ software. Listed below are a few of them – Check this infographic to know more

· Never lose a sale due to bad information – Let us take an example to explain this scenario in detail. Suppose a prospect tells one of your sales reps that they are willing to buy two different software licenses, but they would those purchase as a bundle at a discount. The sales rep initially tells the customer that their requirement can be fulfilled and submits the bundle for approval, only for getting the approval to be denied. The sales rep then goes back to the customer and informs them that contrary to their previous commitment, they will not be able to bundle the products and loses the sale as a result. But when you use SAP CPQ, you can easily prevent this scenario from happening by building in automated business rules and logic — A system with a CPQ solution, would have automatically indicated that product bundle was not allowed or could not be done, and the sales rep could have worked with the prospect to find a different solution to this unique business challenge.

· Having a better understanding of customers through guided selling – Your organization’s success largely depends on the way how well your sales reps are able to connect with your customers. Better understanding of your customer’s requirements will always allow you to evolve and offer better service each time. Though a lot depends on what information you are collecting and what questions you are asking. More accurate is the information you collect from your customers, and better will be the offerings based on your customer’s specific needs. SAP CPQ solutions use guided selling to learn about the customers by targeting specific questions and evaluating itself based on their exact requirements. Once it collects the information, your CPQ solution can automatically produce recommendations customized based on your customer’s specific needs. Another advantage of using guided selling for a business is that it helps your sales team in identifying upselling and cross-selling opportunities. For example, A CPQ Software, based on guided selling can specify a particular software package opted by a large number of customers, which the sales team can further recommend to other customers and increase the sales and revenue for the business.

· Minimizing the complexities and generating quotes with ease – Most SaaS companies have a complex price book, with multiple pricing tiers and dependencies for each tier. Guided selling uses the same business logic and rules mentioned earlier to help both sales teams and customers make sense of these intricate pricing structures by automatically updating the quote as products and services are added. Since everything is done through automation, you can eliminate the risk of human error and ensure more accurate consistent pricing.

· Streamline the sales cycle – A good SAP CPQ software for your business can help you in eliminating most of the manual data entry and errors linked to these, thereby shortening the sales cycle. CPQ solutions are constantly getting better and are becoming even more sophisticated with time. It is very likely that the average sales cycle for CPQ is getting shorter and more reorganized with time.

· Increase sales team performance – The performance of any sales team is quantified only through the data and the performance metrics, and the businesses where the sales teams are using CPQ solutions have already shown promising results. “According to the Aberdeen Group, CPQ adopters consistently report higher attainment of sales quotas, higher lead conversion rates, higher average numbers of proposals delivered, and higher average deal size than non-CPQ users, as shown in the table below. CPQ makes it easier for sales reps to identify upsell and cross-sell opportunities, thereby increasing their average deal size.” CPQ solutions also help in streamlining the ordering process for complex products/services that our organization offer — even enabling customers to generate quotes and place orders on their own, making customers more likely to complete their orders.

· Gain better control over quote document generation – Many organizations that are using CPQ solutions can generate quote documents including custom components and company branding, which is also the requirement of today’s business. When your sales reps produce a quote document that is not only precise and easy to understand but visually pleasing and professional, your business is going to create a lasting first impression and will also guarantee a better overall customer experience.

How to understand that your business needs an SAP CPQ solution?

Deciding whether you should buy CPQ software is not exactly what you need to know; having said that, there are a few key pointers that can make you know that CPQ might be a smart investment for your business. Here are a few reasons that can help you in identifying the requirement of CPQ for your business-

1. If your business offers any product or service that has got complicated pricing model, using CPQ not only simplifies the entire pricing and billing model for your customers but also helps you in offering accurately tailored products/services at the best possible price.

2. If you have a product and service, you think is outdated and/or you are looking for a way to update your pricing information.

3. If a lot of time is being consumed by your sales team putting together a quote for your customers. Or, if they are stuck in difficult pricing or configuring Scenarios that are creating confusion for your customers.

4. If your sales team is struggling to identify upselling and cross-selling opportunities and you are losing valuable customers because of this, then CPQ can be a savior for your business.

5. If your sales team does not have complete transparency and you are lacking visibility through your sales process

6. If your sales team is dealing with a lot of manual errors during the process, CPQ can fully automate the process and help you in eliminating such errors that can cost you your valuable customers.

7. If you are lacking in offering the right quotations to your customers and your offered quotes are also unable to meet the demands of your customers, then it is high time you should choose an SAP CPQ software for your business.

8. If you are looking to switch to usage-based billing capabilities, CPQ is going the most appropriate business solution for you.

Why Choose Acuiti Labs for CPQ Services –

Choosing right CPQ partner for your business is very important. While you choose Acuiti Labs as your Configure Price Quote Partner, you are helping your sales teams in delivering the best in market customized service, and user experiences. All this is possible because of competitive pricing, clear and conscience proposals, and a variety of product configurations we help you with. Our end-to-end CPQ solution speeds up the sales cycle for you and allows your reps to effortlessly sell through any channel at any time, improving the overall performance and efficiency of your business.

Basically, if your organization is looking for options to improve the sales process that can help you in configuring products and services in the most appropriate manner, manage all kinds of pricing complexities, and help you in automating the complete quote process, then our customized SAP CPQ solution is all that your business need.

Acuiti Labs can help businesses with top-notch CPQ solutions for clients from various industries like Hi-tech, Finance, Media and entertainment, technology, manufacturing, and retail/service industries to achieve their business sales goals. If you would like more information on why SAP’s CPQ technology from Acuiti Labs is right for you, get in touch with our certified SAP Consultant and we’d love to tailor a solution for you just the way you want!



Most Awaited BRIM Event 2022

Acuiti Labs is the PLATINUM SPONSOR for the BRIM International Conference, happening in Chicago

26 - 27 October 2022


We’re looking forward to meeting you.


Request Email address  before download