Acuiti Labs (“us,” “we,” or “our”) operates the https://www.acuitilabs.com/ website (the “Service”).
Scope: The Privacy Policy of Acuiti Labs is regarding the collection, use, and disclosure of personal data while you use our Service and what choices you have linked with that data.
Aim: Our aim of using data is to deliver the required service to you and keep improving our website and service. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from https://www.acuitilabs.com
Definitions
Service
Service is the https://www.acuitilabs.com/ website which is operated by Acuiti Labs.
Personal Data
Data means the data of any living individual shares that he/she is by any means linked to it and can be identified by those data (or from those and other privacy information either in our ownership or likely to come into our ownership).
Usage Data
Usage Data is data that is automatically collected by the website. This data is either generated using the Service (Acuiti Labs website) or from the Service infrastructure itself (for example, the duration, location etc. when a user visits a page).
Personal Data Collection through Our Website:
When you visit our website [www.acuitilabs.com], we may collect certain personal data from you, including your name, email address, and location that is voluntarily supplied by the website visitor or through third party cookies. This information is collected through forms or account registration processes on our website. We use this personal data solely for the purposes of providing and improving our services, communicating with you, and complying with legal obligations.
By providing this information, you consent to its collection and processing in accordance with this Privacy Policy.
If you have any questions or concerns about the collection of your personal data through our website, please contact us info@acuitilabs.com
Cookies Policy
About this cookie policy
This Cookie Policy will help you in understanding what cookies are, how Acuiti Labs will use them, the types of cookies Acuiti Labs use i.e., the information Acuiti Labs collect using cookies and how to control the cookie preferences.
For further information on how we use, store, and keep your personal data secure, see our GDPR Privacy Notice (below).
Your consent applies to the following domains: www.acuitilabs.com
What are cookies?
Cookies are small chunks of data that automatically get saved/stored in your device (computer or mobile device). These are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide better user experience, and understand how the website performs and to analyze what works and where it needs improvement.
It is your choice to instruct your browser to accept or refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you might not be able to use all functionality available on the website.
How does Acuiti Labs use cookies?
Like most online service providers, our website also uses first party and third-party cookies for several purposes. First-party cookies are mostly necessary for the website to function the right way, and they do not intend to collect any personal data.
The third-party cookies used on our website are for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and overall providing you with a better and improved user experience and help speed up your future interactions with our website.
Acuiti Labs also use cookies and other similar tracking technologies to track the activities on our website and hold certain information for further improvements and assessments.
Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.
What types of cookies do we use?
Necessary: Necessary cookies are essential for the website to function properly. This category only includes cookies that ensure basic functionalities and security features of the website.
Necessary Cookies
Cookie Duration Description __cf_bm 1 hour This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. Cloudflare Bot Management helps us to block any undesired or malicious Internet traffic. AWSALBCORS 7 days Amazon Web Services set this cookie for load balancing. Load balancing is the technical means by which we ensure that our site continues to run smoothly even if a large volume of people are visiting it at the same time. cookielawinfo-checbox-analytics 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". cookielawinfo-checbox-functional 11 months The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". cookielawinfo-checbox-others 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. cookielawinfo-checkbox-necessary 11 months This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". cookielawinfo-checkbox-performance 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". CookieLawInfoConsent 1 year CookieYes sets this cookie to record the default consent button state of the corresponding category and the status of the California Consumer Privacy Act. It works only in coordination with the primary cookie. elementor indefinite The website's WordPress theme uses this cookie. It allows the website owner to implement or change the website's content in real-time. JSESSIONID 6 hours This cookie creates a unique ‘session identifier’ for you so that the tool we use to monitor our website performance (New Relic) can keep count of how many times you have visited our site.” LS_CSRF_TOKEN session Cloudflare sets this cookie to track users’ activities across multiple websites. It expires once the browser is closed. viewed_cookie_policy 11 months The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Non-necessary:
Non-necessary cookies are used to enhance your browsing experience and provide additional functionality. These cookies are not essential for the basic operation of the website but help us analyze website usage, personalize content, and deliver targeted advertisements.
Analytics
Cookie | Duration | Description |
---|---|---|
_ga | 1 year 1 month 4 days | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. |
_ga_* | 1 year 1 month 4 days | Google Analytics sets this cookie to store and count page views. |
_gat_UA-* | 1 minute | Google Analytics sets this cookie for user behaviour tracking.n |
_gcl_au | 3 months | Google Tag Manager sets the cookie to experiment advertisement efficiency of websites using their services. |
_gid | 1 day | Google Analytics sets this cookie to store information on how visitors use a website while also creating an analytics report of the website's performance. Some of the collected data includes the number of visitors, their source, and the pages they visit anonymously. |
_hjSession_* | 1 hour | Hotjar is a behaviour insights tool which we use to help us understand what visitors to our site do and why. Hotjar sets this cookie to ensure data from subsequent visits to the our site are attributed to the same user ID (which persists in the Hotjar User ID, which is unique to that site) |
_hjSessionUser_* | 1 year | Hotjar sets this cookie to ensure data from subsequent visits to oursite are attributed to the same user ID (which persists in the Hotjar User ID, which is unique to that site). |
_hjTLDTest | session | Aiming to identify the predominant cookie path to utilize instead of the site's hostname. This approach ensures that cookies, if applicable, can be shared across subdomains. |
_lfa | 1 year | This cookie is set by the provider Leadfeeder to identify the IP address of devices used for visiting the website, for marketing purposes. |
663a60c55d | session | Zoho sets this cookie is used to build a sales analytics cookie |
AnalyticsSyncHistory | 1 month | LinkedIn uses this cookie to retain information regarding the timing of a synchronization with the lms_analytics cookie. |
ga_ | 1 year | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. |
siqlsdb | never | Zoho sets this cookie to generate a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes. |
utsdb | never | Zoho SalesIQ sets this cookie to register data on visitor's website behaviour. |
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.Cookie Duration Description bcookie 1 year LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser IDs. bscookie 1 year LinkedIn sets this cookie to store performed actions on the website. li_sugr 3 months LinkedIn sets this cookie to collect user behaviour data to optimise the website and make advertisements on the website more relevant. test_cookie 15 minutes doubleclick.net sets this cookie to determine if the user's browser supports cookies. VISITOR_INFO1_LIVE 6 months YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface. VISITOR_PRIVACY_METADATA 6 months YouTube sets this cookie to store the user's cookie consent state for the current domain. YSC session Youtube sets this cookie to track the views of embedded videos on Youtube pages. yt-remote-connected-devices never YouTube sets this cookie to store the user's video preferences using embedded YouTube videos. yt-remote-device-id never YouTube sets this cookie to store the user's video preferences using embedded YouTube videos. yt.innertube::nextId never YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen. yt.innertube::requests never YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.Cookie Duration Description _zcsr_tmp session Zoho sets this cookie for the login function on the website. li_gc 6 months Linkedin set this cookie for storing visitor's consent regarding using cookies for non-essential purposes. lidc 1 day LinkedIn sets the lidc cookie to facilitate data center selection. uesign 1 month Zoho sets this cookie for the Visitor Live Chat. UserMatchHistory 1 month LinkedIn sets this cookie for LinkedIn Ads ID syncing. wp-wpml_current_language session WordPress multilingual plugin sets this cookie to store the current language/language settings.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.Cookie Duration Description alr 1 hour Glassdoor sets this cookie to track which users have shown interest in which job postings. The cookie ensures that the most relevant job postings are shown to the specific user. AWSALB 7 days AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target. Load balancing is the technical means by which we ensure that our site continues to run smoothly even if a large volume of people are visiting it at the same time.
GDPR Privacy Notice
Acuiti Labs as Data Controller
Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information is, or is to be, processed. For the purpose of this Privacy Policy, Acuiti Labs are a Data Controller of your Personal Data.
Acuiti Labs as Data Processors (or Service Providers)
Data Processor (or Service Provider) is any natural or legal person who manages the data on behalf of the Data Controller.
Acuiti Labs may enlist the support of diverse service providers to enhance user interface, optimize performance, and streamline data processing for improved efficiency and effectiveness.
Data Subject (or User)
Data Subject is any living individual who uses our Service and is the subject of Personal Data.
Information Collection and Use
While you are on the website to use our service, Acuiti Labs may need to collect some different types of data and information which is required in different purposes to deliver and improve the Service we provide to you. Here are the types of Data that are collected –
Personal Data
When you use our Service, Acuiti Labs might need to ask you to share some of your personal data with us.. Personal Data’ means any information from which someone can be identified either directly or indirectly. For example, you can be identified by your name or an online identifier such as an Internet Protocol (IP) address. However, it does not include data where all identifiable information has been removed (anonymous data).
Acuiti Labs may use your Personal Data to contact you if you complete and return one of the forms on our website. The information we collect about you may include, but it is not limited to:
Name
Email address
Phone Number
Cookies and Usage Data
Your Personal Data may also be utilized by us to contact you with our latest updates related to the Services we offer. It is your choice to choose from these for receiving any, or all, of these communications from us by contacting us.
Usage Data
Acuiti Labs may also accumulate necessary information to get an idea about how our Service is accessed and used (“Usage Data”) by the user. This Usage Data might include information including your computer’s Internet Protocol address (e.g., IP address), the type of browser you are using, version of the browser, what pages of the our website you have visited, the time and date of your visit, total time that you have spent on those pages, unique device identifiers and other diagnostic data.
Use of Data
To provide you with the latest news, special offers and general information about our services and events which we offer that are like those that you have already enquired about unless you have opted not to receive such information.
Legal Basis for Processing Personal Data Under General Data Protection Regulation (GDPR)
Acuiti Labs’ legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.
The purposes and lawful basis under which we process your personal data are listed below.
Purpose | Lawful Basis for Processing |
To reply enquiries we receive from you via the Contact Us form or info@acuitilabs.com email address (for example to field your questions about our products and services or arrange demonstrations of our products for you) | Legitimate Interests – It is within our legitimate interests to respond to queries about our products and services from clients and prospective clients. |
To register you on our events and webinars | Legitimate interests – it is within our legitimate interests to process personal data where this is necessary to help us administer and deliver our events and webinars. |
To provide you with the latest news, special offers and general information about our services and events which we offer that are like those that you have already enquired about unless you have opted not to receive such information. | Legitimate interests – it is within our legitimate interests to generate business opportunities by promoting our products and services to clients and prospective clients. |
To keep you notified about any changes that occur in our Service | Legitimate interests – it is within our legitimate interests to keep our clients up to date with any changes that will impact the products and services we offer to them. |
To quickly detect, prevent and address any technical issues that might hamper our service and provide you with continuous uninterrupted customer support | Legitimate interests – it is within our legitimate interests to ensure that our services run smoothly and without interruption. |
Retention
Acuiti Labs will retain any personal information taken by you only for a required period or as long as it is necessary for the purposes set out in this Privacy Policy. Acuiti Labs will retain and `use your Personal Data only to the extent it is required to comply with our legal obligations, to resolve disputes, and enforce our legal agreements and policies.
Acuiti Labs might also retain Usage Data for the internal analysis purposes to further improve our service. Usage Data is normally retained only for shorter duration (only till the time it is required), apart from the time when this data could be utilized for strengthening the security or improving the functionality of our Service, or if by any means we are legally obliged to retain this data for longer duration.
Transfer of Data
In order to carry out the processing activities listed above, it may be necessary for us to transfer your Personal Data outside the European Economic Area (“EEA”) to one of our offices in the United States or India.
The EU and UK do not consider these three countries to apply an adequate level of protection to Personal Data. However, Acuiti has taken appropriate steps to ensure that any data we process outside the EEA has an essentially equivalent level of protection to that guaranteed within the EEA. We do this by:
- Entering into Standard Contractual Clauses (“SCCs”) with the receiving organisations and adopting supplementary measures, where necessary. (A copy of the SCCs can be found here Standard Contractual Clauses (SCCs)); or
- For transfers out of the UK, we enter into an International Data Transfer Agreement (“IDTA”) with the receiving organisations and adopt supplementary measures, where necessary. (A copy of the IDTA can be found here international-data-transfer-agreement.pdf (ico.org.uk)).
Disclosure of Data
Disclosure for Law Enforcement
There might occur situations or circumstances where Acuiti Labs might have to reveal your Personal data or personal information if needed to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).
Legal Requirements
Acuiti Labs may need to disclose Personal Data to a Public Authority, a law enforcement agency (such as the Police) or to the courts (in the course of legal proceedings)where where such action is necessary to:
To fulfill a legal obligation.
To safeguard the rights or property of Acuiti Labs.
To prevent or detect crime/identify misconduct in connection with the Service.
To protect against legal liability.
Security of Data
The security of our user’s data remains the utmost priority of Acuiti Labs, but it is also true that no method of transmission over the Internet, or method of electronic storage can be considered as completely or 100% secure. While we try to use commercially acceptable ways to protect your Personal Data, at the same time we cannot guarantee its absolute security.
Your Data Protection Rights Under General Data Protection Regulation (GDPR)
In some scenarios, you have the following data protection rights:
- Right to be informed. You have the right to know what personal data we collect about you, how we use it, for what purpose and in accordance with which lawful basis, who we share it with and how long we keep it. We use our privacy notice to explain this.
- Request of access to your personal data (commonly known as a “Subject Access Request”). This enables you to receive a copy of the personal data we hold about you and to check we are lawfully processing it.
- Right to erasure (commonly known as the right to be forgotten). You have the right to ask us to delete your Personal Data.
The right to Rectification. You have the complete right to have your information rectified if you think that the information is incorrect or incomplete.
The right to object. You have the right to object to our processing of your Personal Data. If you object to us using your Personal Data for marketing purposes, we will stop sending you marketing material.
The right of restriction. You have the right to request that we restrict the processing of your personal information at any point you think you want this.
The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable, and commonly used format or to ask us to transfer your Personal Data to another party.
The right to withdraw consent. You also have the right to withdraw your consent at any time when Acuiti Labs relied on your consent to process your personal information.
Please note that we might ask you to verify your identity before responding to or acting on such requests.
If you wish to exercise any of the above rights then you can do so by contacting us at info@acuitlabs.com
You have the complete right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).
In the UK:
Information Commissioner’s Office (ICO)
Wycliffe House
Water Lane
Wilmslow
SK9 5AF
Website ico.org.uk
In the Netherlands
The Dutch Data Protection Authority (Autoriteit Persoonsgegevens)
Autoriteit Persoonsgegevens
Postbus 93374
2509 AJ DEN HAAG
Website autoriteitpersoonsgegevens.nl
Service Providers
There are chances that we might employ third party organizations and/or individuals as and when required to facilitate our Service (“Service Providers”), to help the Service on our behalf, to perform website-related services or even assisting us in analyzing how our Service is being used by individuals on different level.
These third parties can access your Personal Data only to perform the necessary tasks on our behalf and are obligated not to disclose or use it for any other purpose whatsoever.
Analytics
We may use third-party Service Providers to monitor and analyze the use of our Service.
Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en
Leadfeeder
Leadfeeder is a B2B website visitors tracking tool that shows organizations which companies are visiting their website by identifying the IP address of devices, non-precise geolocation, and browser type of the visitor visiting the website.
For more information on the privacy practices of Leadfeeder, please visit the Leadfeeder Privacy & Terms web page: https://www.leadfeeder.com/privacy/
Zoho SalesIQ
Zoho SalesIQ is a customer engagement platform with live chat, website visitor tracking, and analytics capabilities that helps you know your visitors, engage them, and support your customers in real time.
For more information on the privacy practices of Zoho SalesIQ, please visit the Zoho SalesIQ Privacy & Terms web page: https://www.zoho.com/privacy.html
Advertising
We might use third-party Service Providers to show advertisements to you so that it can help support and maintain our Service.
Google AdSense & DoubleClick Cookie
Google, as a third-party vendor, uses cookies to serve ads on our Service. Google’s use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our Service or other websites on the Internet.
You may opt out of the use of the DoubleClick Cookie for interest-based advertising by visiting the Google Ads Settings web page: http://www.google.com/ads/preferences/
Links to Other Sites
Our Service might have links to other sites which we do not operate, and we might not have control over those. If you are clicking on a third-party link, you will be directed to that third party’s site. We strongly advise our users to review the Privacy Policy of every site you visit.
As stated earlier, we have no control over and we will not be responsible for the content, privacy policies or practices of any third-party sites or services.
Children’s Privacy
Our Service does not address anyone under the age of 18 (“Children”).
We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.
Changes to This Privacy Policy
We might keep updating our Privacy Policy document from time to time. You will be notified of any changes made by posting the new Privacy Policy on this page.
We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes.
“AcuitiLabs privacy program, described in this privacy statement, complies with BBB National Programs’ Vendor Privacy Program (VPP). More information about the VPPs can be found here. For more information on the scope of our participation, or to submit a privacy inquiry through BBB National Programs, please click on the official seal below:”
Contact Us
If you have any questions about this Privacy Policy, please contact us:
By email: info@acuitilabs.com
By visiting this page on our website: https://www.acuitilabs.com/contact